Google search quality rater guidelines update: What has changed
Google search guidelines for quality raters What’s changed?
Google has redefined their definitions of YMYL. changed its definition of pages with low quality and much more.Here are the specifics.
Google has introduced a range of important changes in the Search Quality Rater Guidelines.
The most important changes included Google’s definitions for the terms YMYL (Your Money, Your Life) and the degree of E-A’T’s importance in relation to the quality of the page.
Google offered new, concise definitions of what it takes that content is YMYL. generally based on the degree to which content could harm society or individuals.Google also released a brand new table that provides precise examples of what is to be classified as YMYL, or even not.
In the latest revision to the guidelines, Google further explained that for extremely YMYL content, E-A-T is the most important of all aspects.Google further explained that it is possible to get poor-quality content on other trustworthy and reputable websites.
Your Money, Your Life (YMYL) Topics – Section 2.3
Google completely changed the term the term YMYL (Your Money, Your Life).In the prior Version of the Guidelines for Quality Rater Guidelines, YMYL topics were divided in the categories below:
Current news and developments
Law, politics, and civics
Safety and health
People in groups
Google completely eliminated the categories.
The updated Version of the Quality Rater Guidelines now defines the term YMYL based on its potential for harm.
The subjects that carry the risk of “high risk of harm,” can have an impact on your “health, financial stability, or safety of people, or the welfare or well-being of society.”
Google further defines the people who might be affected by YMYL’s content, which includes those who are viewing the content, any other persons affected by the viewer and groups, or society in general.It could be in the context of violent, extremist or terrorist-related content.